Nepal’s leading mobile service provider Ncell organized a thematic seminar for teams developing tourism-related and utilities-related apps in Ncell App Camp 2015, on Monday.
During the first session, tourism industry experts discussed global trends in the app market, and how Nepali developers can tap into the trends. They also discussed the challenges and opportunities app developers can expect to come across.
The keynote speaker for the session was Raj Gyawali from Social Tours. The panel members were: Ashutosh Tiwari from Adventure Gear, Sunil Sharma from Nepal Tourism Board, Sunil C Sharma from Nepal Sutra, Tara Nath Lamichhane from Osho Vision Treks and Expedition. Co-founder of Advantage Group Sramanendra (Subu) Shrestha moderated the session.
Gyawali told the participants how the tourism industry used technology, especially social media, to send a message to the world that Nepal is safe, even after the earthquake. “The industry is ready, but the people who need to take money out of their pockets are not ready. That is the situation of the industry now,” said Gyawali.
Ashutosh Tiwari said, “For any app, the credibility is the most important thing. For this you would have to partner with an organization that has lot of credibility.” He also said that monetization of an app comes secondary; more important is the credibility of the information.
On the other hand, Sunil Sharma said, “Developers need to focus more on content. Especially for an industry like tourism, the information needs to be reliable.”
Another panel member, Sunil C Sharma, added, “Instead of trying to solve many problems in one app, try addressing one problem.” He also said it would be important to incorporate user-generated content.
Meanwhile the MD of Osho Vision Treks and Expedition, Tara Nath Lamichhane said, “There is no doubt the app has to be global. But it should also be available in the language of the target group. For example, you could develop an app in Russian or Japanese.”
Likewise the second session for the Utility category seminar saw the participation of representatives from a wide range of sectors, from prominent corporate figures to up and coming developers. They also discussed the different models that can be used for a utility app, one of the four categories of Ncell App Camp 2015.
The keynote speaker for the session was Pranay Raj Acharya , Director of Enterprise- Ncell. Panel members comprised of SP Rabin Basnet, Ramesh Prasad Lohani from Nabil Bank, Ranjan Shrestha from RTS, Subhash Sapkota from Bidhi and Manoj Ghimire from nLocate. Bibhusan Bista from Young Innovations moderated the session.
Keynote speaker Acharya said, “You must have passion for what you are doing. Do not just get into app-making because other people are making money out of it.”He added, “Just concentrate on one app, and make it successful.” Acharya also explained to the participants how venture capitalism works. SP Rabin Basnet, who is behind Nepal Police’s app, suggested, “Have a clear goal, conduct proper research before you begin. This is more important than your coding skills.” AGM of Nabil Bank, Mr. Lohani added,” Keep in mind that banks are always looking for technology that is efficient and secure and adds some value to the services it provides.
” Other panel member, Shrestha said, “It is not always necessary that the end user pays for your app. You could have a model where companies pay you for using your app to service end users.” Mr. Sapkota of Bidhi said,” Have a team to work on an app. This makes it a lot easier.” One of the persons behind the geo based app, nLocate, Mr Manoj Ghimire said, “Always look to bootstrap. Think of how you can use your skills to earn money when you are developing your app.”
The thematic seminar was quite interactive followed by networking session, where the participants were talking candidly with the eminent business personnel coming under the single roof of Ncell App Camp. The next seminar of Marketing and Monetization is scheduled on November 30th, 2015.